Fig+Pico Conference Center Hotel Project Proposed in 2017

The president of Action Investment Group, Mayer Separzadeh leads the development, management, and acquisition of numerous commercial and residential projects in California. Recent projects undertaken by the company under Mayer Separzadeh’s direction include the Fig+Pico Conference Center Hotels in Los Angeles.

The project involves approximately 506,682 square feet of floor area in two hotel towers, with more than 1,000 guest rooms and 13,000 square feet of retail and restaurant space. Three as-yet unnamed hotels will operate within the towers, two located in the 43-story tower and the third in the 25-story tower. The 529-foot, 42-story tower will feature up to 820 hotel rooms, rooftop pool decks, viewing deck, and conference and meeting rooms. It will also possess 11,000 square feet of ground-floor retail and restaurant space. At 326 feet tall, the 25-story tower will include 342 guest rooms, a landscaped rooftop pool deck, and 2,145 square feet of ground-floor commercial space.

Successful Wiltshire Blvd Office Building Acquisitions and Divestments

Mayer Separzadeh is a Los Angeles real estate entrepreneur who has overseen diverse residential and commercial projects since 1990 as head of Action Investment Group, Inc. Mayer Separzadeh’s projects include a pair of property acquisitions on Wiltshire Boulevard in the city’s mid-Wilshire area.

One 1995 transaction involved the $4.2-million purchase of a 13-story high-rise with office tenants. The building was only 17 percent occupied at the time of its acquisition. Prudent management, coupled with renovation and rehabilitation efforts, increased occupancy to 75 percent within a half year and to 90 percent within a year. The property was sold in 2007 for $38 million. 

A 1997 transaction involved the purchase of an office building spanning 13 stories. The Wiltshire Boulevard property went from 34 percent to 60 percent occupancy within two years, with capital improvements such as hallway remodeling, alarm system installation, and fire sprinkler work. With half a million dollars of capital having been put toward improvements, the property was sold at a significant profit in 1999.